Product Videos

BassMooch launches its ecommerce website www.bassmooch.com and debuts it's first products to the marketplace. Its first products to be sold on the site are the Lynch Worm, Brawler Bug, Wool Gloves and the M5 Tournament Face Mask.

Acquired Level Rods from Major League Fishing's Anthony Gagliardi from Lake Murray, South Carolina. Founded in 2015, Anthony designed the original OGX Series which were made in the USA and are used by many tournament anglers throughout the southeast.

With two brands now under management with Level Rods and BassMooch Baits - the need for a larger holding company was needed. The inception of Monster Fish Outdoors (MFO) took place as the main holding company for the brands and would act as the main company for working with dealers.

MFO expands its warehouse operations and fulfillment center by acquiring a new warehouse facility in Maiden, North Carolina. The growth of MFO's product offerings are continuing to expand as new baits are being developed along with new fishing rods and gear. The need for a larger space to hold all the inventory and improve fulfillment operations is essential for growth.

It was announced in January 2024 that MFO has teamed up and partnered with 2x Bassmaster Classic Elite Champion - Hank Cherry. The partnership has allowed for further expansion and development in bait, tackle, and rod design as well as promotion of MFO's suite of products.

MFO broadens its efforts in dealer partnership and expansion with the release of its new dealer website and growth of its sales team. Focusing efforts on store relationships with easy to use site and amazing support through business development team.

It was announced in January 2025 that MFO has teamed up and partnered with MLF Pro and Social Media Influencer - Brian Latimer. The partnership has allowed for further expansion and development in bait, tackle, and rod design as well as promotion of MFO's suite of products.

MFO is proud to announce its acquisition of Profound Outdoors, bringing industry-renowned brands such as Azuma, Klone Plastics, and Swampers Jigs into its expanding family.